| Printing Terms
Artwork: The electronic files or manual art, such as drawings, text and other images that is given in final form for reproduction as the completed job which is to be printed.
4-color-process: The process of combining four basic colors to create a printed color picture or colors composed from the basic four colors.
PMS: The abbreviated name of the Pantone Color Matching System or "spot" colours. Each PMS colour has a unique number and formula for ink mixing.
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Stock: The material to be printed.
Bond paper: Strong durable paper grade used for letterheads and business forms.
Matte finish: Dull paper or ink finish.
Coated paper: A clay coated printing paper with a smooth finish.
Gloss: A shiny look reflecting light.
Laminate: To cover with film, to bond or glue one surface to another.
Varnish: A clear liquid applied to printed surfaces for looks and protection. (UV coating looks better.)
Pretone Graphics: One-stop shop for all your print and design requirements. Ph 9227 5980
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